Saturday, April 3, 2010

New "Direct Buy" Pricing at Grid 1

Since our launch at the Namm Show the only negative feedback we have had has been regarding the PRICE! We knew the price was high, but we also knew we built an amplifier that will last a lifetime. We wanted to deliver the best sounding, highest quality, tube guitar amp that would run on a battery for well over 4 hours. We did that. Our problem was trying to keep enough margin on the price so we could sell the amp via music stores and distributors. In doing so, the retail price was just too high for the G1 to have a chance in the market, especially given the current state of the economy. We are offering the G1 as low as $1799 for a beige tolex version. The premium hardwood and guitar match options start at $2395. This is a big change from the original $3995 retail price we announced at the Namm Show in January 2010. We hope this new pricing will get more people excited about owning this amazing 60 watt, battery powered, tube guitar amplifier.

Everyone who has listened to, or played the G1 has given it nothing but rave reviews. This amplifier deserves to be played and we want to do our part to make sure it is as affordable as we can possibly make it. The only way to accomplish this is to sell it direct to the public. The difficulty in selling direct is getting it in front of people so they can hear how good it sounds. We hope by offering a 30 day money back guarantee that our customers will have a chance to play it to be sure it is everything we say it is. We offer many custom options and some gorgeous green cabinet options. We even offer to match the color of your guitar. The G1 is handmade in the USA and is the first battery powered tube guitar amp in the market. We have sold this amp to a number of customers who have been spreading the word about how beautiful it sounds. We will be posting some video testimonials and more pictures over the next few weeks.

We hope our new pricing model will help you afford a G1, so you can experience the freedom to play this amazing amp anywhere. Thank you for all the support, and please help us spread the word!

1 comment:

  1. Hi,
    New "Direct Buy" Pricing at Grid 1 is a good topic.I like it.Thanks
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    ReplyDelete